Thursday, September 23, 2010
The Future of the Book. from IDEO on Vimeo.
From the brilliant team at IDEO a fantastic lesson not just thinking outside the box but rather blowing the box into a zillion pieces. There are so many fantastic little nuisances with this project on top of all the real world applications that take this e-book experience to a level far beyond current market trends. I remember having similar excitement over the Microsoft Courier project, but alas that was canceled. So here is hoping that Nelson / Coupland / Alice will one day see consumer light.