Wednesday, October 06, 2010

Advertising The Gathering : Day 9 Target Audience

Day 09 -
It's the Advertising The Gathering official card release. It's the reason we are all here but would never really like to fully recognize, it's the Target Audience Card! Interested in frustrating your creative staff? There is no better way then to slap down a friendly reminder that we are doing this for a specific audience and not their personal portfolio.
(click the images for enlarged view)

- Card details -
Card Title: Target Audience

Card Quote: "I'm not paying for content!"

Card Details: Card caster must have at least 1 UX card in play. Target Audience card gains +10 confusion for each Target Audience card in play. When Target Audience card comes into play opponents Creative and UX cards must battle each other to the death.

- About the project -
I had this fun idea to do an illustration project focusing on different roles in advertising to which I would add cheeky bios but after starting the project I became really frustrated with my lack of illustration skills. So I brainstormed some better vehicles for the concept. What better vehicle then Magic the Gathering! Have no idea what that is? Half of me doesn't blame you and to be honest, the other half that does, could probably be talked into not blaming you either. So if you need a down and dirty overview check out what wiki has to say. I hope you enjoy it, I'm going to try and post one card every week day for as long as I can keep coming up with fun roles and copy to go with them.

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